Handy
White and warm cream with deep pine green. Practical, reassuring, and organised around booking a job.
Cleaning companies
Two designs you can browse. One live site we built. Pick one and we start there.
Cleaning is a speed game. Someone wants a price, and whoever gives them one first usually gets the job.
"Contact us for a quote" loses to the firm showing a number.
If they can't see you do it, you don't do it.
DBS, insurance, uniforms. Say it before they ask.
Every extra field is people leaving.
Design directions
Each one has a name. Tell us which and we start there.
Concept designs with invented brands. The client sites below are real and clickable.
Design library
Scroll through, and switch between desktop and mobile to see how each one adapts.
Tell us which one and we start there. Harry will be in touch.
The brief
Even a rough range beats silence.
That's how people search.
Insured, checked, and who's turning up.
A page per town, not a radius map.
Not a form that reads like a mortgage application.
Most of this traffic is standing in the room that needs doing.
Real work, live right now
Live websites you can click into and use.
60 seconds for a customer to get a price
Domestic and commercial cleaning. Six services that all needed to be findable on their own, without the site turning into a maze.
Tell us where you are now. We'll come back with honest options.
A fast route to a price, a page for each service you offer, the areas you genuinely cover, and your credentials — insurance, DBS checks, and who actually turns up. Cleaning is bought unusually quickly and unusually trust-led at the same time: people decide in minutes, but they are letting a stranger into their home, so the reassurance has to be visible before they have to go looking for it.
Yes, in some form. A fixed price, a from-price, or an instant quote calculator all work. The firms that show nothing consistently report more enquiries and worse conversion, because a large share of those enquiries were price-checking and would never have booked. Showing a number filters those out before they cost you time.
Service pages multiplied by location pages, plus a properly maintained Google Business Profile. "End of tenancy cleaning in Telford" is the search that books; "cleaning services" is the search that does not. Reviews matter more in this sector than almost any other, and they need to be real ones you have actually earned.
Usually removing steps. Cut the form to the fields you genuinely need, put a phone number that dials with one tap in the header, and make the price route obvious from every page. We have seen more improvement from deleting three form fields than from a redesign.
If you want to be found for each of them, yes. A single "our services" page will not rank for six different searches, and it also makes each service look like an afterthought. Smarter Clean on this page is six services with six routes in, all feeding one enquiry system.
Public liability insurance, DBS checks where relevant, real photos of your actual team rather than stock, and genuine reviews. Never invent a badge or a testimonial — in local trades it gets found out through word of mouth faster than anywhere else, and the damage vastly outweighs the benefit.
A few weeks. It is one of the quicker builds because the structure is well understood — services, areas, proof, quote. The part worth spending time on is the quote flow, because that is where the money is made or lost.
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