Web design & digital marketing in Oswestry
Web design for Oswestry's independent retail, hospitality & tourism
Websites and local marketing for Oswestry's independent retailers, hospitality and tourism businesses.
Oswestry is a historic market town near the Welsh border, with a strong independent retail scene and a busy hospitality and tourism trade. From our base in nearby Shrewsbury, we build websites and local marketing that capture the character of your business and turn online interest into real footfall and bookings.
Serving Oswestry and the surrounding area
Oswestry is a historic border market town with a thriving independent retail scene, a busy livestock market and a growing healthcare cluster around the Robert Jones & Agnes Hunt Orthopaedic Hospital at Gobowen. We build character-led sites for independent shops and hospitality, e-commerce for local producers, and credible B2B sites for firms on Mile End and the Innovation Park — all tuned for cross-border customers across the Welsh Marches.
We also work with businesses in and around:
- Gobowen
- Whittington
- Trefonen
- Morda
- Llanymynech
- St Martin's
Local advantage
Why work with a local team
Built for independent retail & hospitality
From independent shops and boutique hotels to border-town B&Bs and cafes, we build sites, with booking and e-commerce where you need it, that reflect the quality of your in-person service.
Turning searches into footfall
We optimise your Google Business Profile and website so visitors and locals find you for 'in Oswestry' and 'near me' searches, and walk through your door.
A local team, just up the road
We are based in Shrewsbury, a short drive from Oswestry, so you get a genuinely local team you can meet rather than a faceless agency.
How we help
What we do for Oswestry businesses
High-converting websites
Fast, mobile-first, built around one job: turning visitors into enquiries.
Learn moreAds that pay back
Meta, Google & Microsoft Ads, creative plus day-to-day management.
Learn moreAI lead systems
Answer and follow up every enquiry automatically, 24/7.
Learn moreSEO & full online presence
Get found and chosen across search and maps.
Learn moreGot a project in Oswestry? Tell us what you need.
Enquire nowWhy getting found locally matters
- 53%
- of visitors leave a page that takes over 3 seconds to load Source: Google
- 75%
- judge a business’s credibility on its website design alone Source: Stanford
- 78%
- of customers buy from the first business to respond Source: Lead Connect
Live showcase
See our work, live
Real client sites we've designed and built, load a live preview, or open the site in a new tab.
A selection of real client sites we've designed and built. Tap any one to open the live version.
Why choose HDC
What to expect from us
Fixed price, no surprises
We agree a fixed price up front based on what you actually need, no hourly billing and no scope creep.
You own everything
Your site, domain and data are all yours, with no lock-in if you ever move on.
A senior, local team
You work directly with experienced people you can actually meet, based in Shrewsbury, a short drive from Oswestry.
Built for booked work
We measure success in enquiries and jobs won, not clicks, likes or impressions.
Honest advice
We'll tell you what you genuinely need, even when that's less than you came expecting to spend.
Free website audit
Already have a website that isn't pulling its weight?
We'll audit it properly and for free, your speed, SEO, design and conversions, then show you exactly what's costing you enquiries and how we'd fix it. No obligation and no hard sell. We give away genuine, high-value advice because we're confident in it: take it and act on it, with us or without us.
A clear, no-jargon report, usually within a couple of business days.
Our work
A selection of our work
Recent client projects from across our work.
Garden & Outdoor Living
All Season Garden Rooms
A premium website plus paid social that turned a quality product into 100+ leads in the first month at around £5 a lead.
Read the case studyAutomotive & Vehicle Rental
DriveOn Vehicle Rental
A high-converting site with live vehicle listings, CRM automation, an AI chatbot and email marketing, 500+ leads on a £10-a-day budget.
Read the case studyWeb design in Oswestry: your questions answered
Do you work with Oswestry businesses?
Yes. We are based in nearby Shrewsbury, a short drive from Oswestry, so we work closely with Oswestry's independent shops, hospitality and tourism businesses, and can meet you in person.
Can you build a booking system for my Oswestry hotel or B&B?
Yes. For hospitality we build websites with booking and enquiry journeys built in, so guests can check availability and book around the clock.
Can you help my Oswestry shop sell online?
Yes. We build e-commerce and click-and-collect into your site where it makes sense, so your independent shop can sell beyond the town centre as well as drive local footfall.
Will this help me get found by visitors and tourists?
That's the aim. We optimise your site and Google Business Profile for local and 'near me' searches so visitors planning a trip to Oswestry find you first.
Grow your Oswestry business
Tell us what you need, we'll come back with honest, practical options.
What are you looking for?