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HDC Consultancy.

Promoters, venues & ticketing

Event and ticketing website design examples

Three designs you can browse, and one live ticketing platform we built. Pick one and we start there.

Can you sell tickets from your own website instead of a ticketing platform?

Yes. A payment provider handles the card side, which is the part worth outsourcing, and everything else stays with you: the checkout sits on your own domain in your own branding, the e-ticket goes out instantly, and the buyer's details land in your records rather than a platform's. You still pay card processing fees, as everyone does, but not a per-ticket cut on top, and you keep the customer list.

An event website has a deadline the business does not. It has to be ready before the on-sale, convince somebody in the thirty seconds after they see the poster, and take the money without sending them somewhere else to do it.

That last part is where most of the money goes. Third-party ticketing takes a cut of every sale, puts its own branding over your checkout, and keeps the customer list you spent years building.

What usually goes wrong

The ticket link leaves your site

Your poster, your audience, somebody else's checkout and somebody else's fee.

The customer list is not yours

You cannot email last month's crowd about next month's event.

Nothing works on a phone at a bus stop

That is where people see the poster and decide.

No idea which post sold the ticket

Instagram, the flyer, the radio spot. One of them worked.

Design directions

Your site could look like this

Each one has a name. Tell us which and we start there.

Browse all designs

Concept designs with invented brands. The client sites below are real and clickable.

Design library

Browse the directions

Scroll through, and switch between desktop and mobile to see how each one adapts.

Like one of these for your business?

Tell us which one and we start there. Harry will be in touch.

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The brief

What it has to do

Your own checkout

On your domain, in your branding, with the fee staying with you.

Tiers that close themselves

Early bird, standard, on the door, without anyone remembering to switch them.

The e-ticket arrives instantly

Before they have put their phone back in their pocket.

Something that works on the door

Scanning or a searchable list, on a phone, with patchy signal.

Every sale traced to its source

So next time you spend the budget where it sold tickets.

A page per event, not one page edited over and over

Past events are proof, and they keep earning in search.

Real work, live right now

And here is what we have actually built

Live websites you can click into and use.

g10events.co.uk Live
G10 Events website, designed and built by HDC Consultancy

G10 Events

An independent promoter who was paying a fee on every ticket and sending fans to a third-party checkout. They now sell their own tickets, on their own domain, and keep the customer list.

  • Tiered ticket types
  • Instant e-ticket on payment
  • Door check-in

Ready to be the next one on this page?

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Enquire about a site like this

Common questions

Can a website sell tickets without using Eventbrite or Skiddle?

Yes, and it is usually the point. A payment provider handles the card side, which is the part that genuinely needs to be outsourced, and everything else stays with you: the checkout sits on your own domain in your own branding, the e-ticket goes out instantly, and the buyer's details land in your records rather than a platform's. You still pay card processing fees, because everyone does, but not a per-ticket cut on top.

What does the per-ticket fee actually cost over a year?

Work it out on your own numbers rather than ours, because it depends entirely on volume and ticket price. Take last year's ticket count, multiply by the fee and the percentage your platform charges, and compare that with building something you own. For promoters doing regular nights the answer is usually obvious. For somebody running two events a year it often is not, and we will say so.

How do tiered tickets and early bird pricing work?

Each tier has its own price and its own allocation, and it closes when either the allocation sells out or the date passes, whichever comes first. The important part is that it happens on its own. Tiers that rely on somebody logging in to switch them off at midnight are how an early bird price ends up honoured all month.

What happens on the door?

Whoever is on the door needs to confirm a ticket is real and has not already been used, on a phone, often with bad signal and a queue forming. That means a scan or a searchable list that works without a perfect connection. It is the least glamorous part of a ticketing build and the one that causes the most trouble when it is an afterthought.

Do we need a separate page for every event?

Yes, and not only for search. An event with its own page can be shared, can rank, and still exists afterwards as evidence that the night happened and was good. Promoters who edit one page over and over throw away the proof every time, and start from nothing with each on-sale.

Can you handle refunds, cancellations and postponements?

Refunds go back through the payment provider, which is the sane way to do it. Postponements are the harder case, because every ticket holder has to be told and some will want their money back regardless. We build the list and the route to contact it, and the policy decision stays yours, which it has to.

How far before the on-sale do we need to start?

Earlier than most people think, because the deadline is not the launch, it is the on-sale. A build is a few weeks. What catches people out is content: the line-up, the images, the ticket tiers and the terms all have to be settled before any of it can go live, and that is usually what runs late.

Will it work for workshops, classes and charity events as well as club nights?

Yes. The mechanics are the same whether somebody is buying entry to a night out, a seat on a course or a place at a fundraiser: tiers, a limit, a confirmation, and a way to check people in. The tone and the design change completely, which is a design question rather than a technical one.

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