HDC Academy Paid advertising Intro
Your first campaign, tracked properly
Free 7 lessons Planned
What is Your first campaign, tracked properly?
Your first campaign, tracked properly is a free course from HDC Academy. It is free with an account, needs no payment details, and is a complete piece of work rather than a preview. You can structure a small campaign, write compliant ads, and set up conversion tracking that actually reports. You finish with a live campaign with conversions firing into GA4.
Free means free: an account, no payment details, and the whole course. The paid levels of paid advertising are separate and clearly marked.
What you finish with
A live campaign with conversions firing into GA4.
You can structure a small campaign, write compliant ads, and set up conversion tracking that actually reports.
Where this sits
Google and Meta advertising with the tracking done properly, from a first live campaign to managing real budget. This is the intro tier: free with an account. a complete piece of work, not a trailer.
What you need before you start
A website you can add a tag to, and a small budget you can afford to lose.
Who this is not for
Anyone expecting a hack. Most of this course is measurement.
Where the material comes from
This course is written from the documents HDC Consultancy delivers client work to, not assembled for a course. The ones behind this one:
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03-standards/ppc/ppc-measurement-attribution -
01-guardrails/advertising-standards-asa-cap
Client names, figures and commercial terms are removed before anything reaches a course. Worked examples are fictional unless a client has approved the real one for this specific use.
Not open yet
We will not invent an opening date. Create a free account and you will hear when this one opens, before anyone else.
Questions about Your first campaign, tracked properly
Is Your first campaign, tracked properly really free?
Yes. You create a free account and the course costs nothing. We do not ask for payment details, there is no trial that becomes a charge, and the course is complete in itself rather than a preview of a paid one.
What will I actually have at the end?
A live campaign with conversions firing into GA4. That is the point of the course rather than a bonus at the end of it — every HDC Academy course finishes with something that exists, not a video watched.
What do I need before starting?
A website you can add a tag to, and a small budget you can afford to lose.
Who should not take this course?
Anyone expecting a hack. Most of this course is measurement.
Is this course available now?
Not yet. It is planned, and we will not invent a date for it. Create a free account and you will hear when it opens.